47 Headspace Revenue and Usage Statistics (2022)

josh ternyak, founder of sleepsources.com
by Josh Ternyak · November 3rd, 2022

Fun fact: Headspace made an estimated $150 million in 2020.

We have compiled the newest Headspace statistics.

Here’s an overview of the stats you’ll find on this page:

  • Headspace revenue
  • How many people use Headspace?
  • Who owns Headspace?
  • Headspace valuation
  • Headspace growth
  • Headspace employees
  • Headspace user demographics

Let’s dive right in.

Key Headspace Statistics:

  1. Headspace made an estimated $150 million in 2020, up $50 million from the previous year.
  2. Headspace has over 2 million subscribers and the app has been downloaded over 65 million times.
  3. Headspace has partnered with 2,100 businesses to offer the app for free to employees.
  4. Headspace has been valued at $3.0 billion, although it hasn't disclosed valuations for the last funding rounds.
  5. As of 2020 Headspace has over 100 employees.
  6. Headspace raised $215 million in total funding in 2020.

Headspace Statistics

Table Of Contents

    Headspace overview

    In 2004, Andy Puddicombe returned to London from a ten year expedition training as a Buddhist monk. Soon after, he established his own private meditation practice.

    In 2010, one of his clients, Richard Pierson, helped him establish Headspace.

    Headspace was originally an events company, offering prospective clients a way to work with Puddicombe.

    Several clients eventually asked him for material to take home. This led to a few friends of Puddicombe and Pierson building an app to fill that need.

    Originally, the app came with just a few online sessions, which followed the classes taught in London.

    Now, Headspace is used all over the world by millions of people for meditation and mindfulness practices, and also yoga.

    Total Users 2 million
    Launch date 6 January 2012
    HQ Santa Monica, California
    Company type Private
    People Andy Puddicombe (co-founder, advisor), Richard Pierson (co-founder), CeCe Morken (CEO, President)
    Industry Meditation and wellness

    Headspace annual revenue

    Here is an overview of Headspace's revenue by year:

    Year Revenue
    2016 $30 million
    2017 $40 million
    2018 $60 million
    2019 $100 million
    2020 $150 million
    headspace revenue

    Sources: HW, Wanderlust, Fortune, NPR

    Headspace funding (total)

    Here is a breakdown of Headspace's total funding:

    Year Funding (total)
    2015 $38 million
    2017 $75 million
    2020 $215 million
    headspace funding

    Source: Crunchbase

    Headspace valuation

    Here is a breakdown of Headspace's valuation/net worth:

    Year Valuation
    2014 $50 million
    2017 $250 million
    2018 $320 million
    2021 $3.0 billion
    headspace valuation

    Note: Headspace hasn't publicised its valuation for its two funding rounds in 2020. Perhaps because the company didn't reach the 'unicorn' status as its rival Calm did in 2019.

    Sources: Forbes, The Times, TechCrunch

    Headspace subscribers

    Here is a breakdown of the number of Headspace subscribers:

    Year Subscribers
    2017 0.4 million
    2018 1 million
    2020 2 million
    headspace subscribers and downloads

    Sources: Headspace, Forbes, TechCrunch

    Headspace commercial customers

    Here is a breakdown of the number of Headspace commercial customers:

    Year Commercial Customers
    2018 300
    2020 600
    2021 2,100
    headspace commercial customers

    Source: Marketwatch

    Headspace downloads (total)

    Here is a breakdown of the total number of Headspace downloads:

    Year Downloads
    2016 6 million
    2017 18 million
    2018 40 million
    2019 50 million
    2020 60 million
    2021 65 million

    Sources: HW, The Times, Fortune, Marketwatch

    Headspace vs. Calm: revenue

    Here is a comparison of Headspace and Calm's revenue.

    Frequently Asked Questions

    When was Headspace founded?

    Headspace was founded in 2012 by Andy Puddicombe and Richard Pierson. Their friends gave them $50,000 to launch the app. (Forbes)

    Who has the most subscribers out of Headspace and Calm?

    Calm has more subscribers than Headspace does. Calm has 4 million and Headspace has over 2 million, although it's not known Headspace's subscriber count since early 2020.

    does headspace or calm have more subscribers

    What companies offer Headspace to employees?

    LinkedIn, Starbucks, Google, GE, Turner, and Adobe have all partnered with Headspace for commercial use. (Marketwatch)

    What are Headspace's demographics?

    Usage demographics are evenly split between 18 to 65 year olds. There's also a 50/50 split for gender. (Forbes, Jinhong Chen)

    headspace user demographics

    How many meditation sessions are available on Headspace?

    There are over 300 hours of guided meditation sessions available on the Headspace app.

    number of meditation sessions on headspace

    How many countries is Headspace available in?

    Headspace is available in over 190 countries and in five languages.


    Overall, Headspace is a fast-growing and leading company in the meditation sector.

    Headspace and Calm will continue to compete to try to gain as much market share as possible.